Real Results from Real Agencies

GoHighLevel Case Studies: Proven ROI & Results

See how agencies, SaaS companies, and service providers achieved measurable growth with GoHighLevel CRM. Real metrics, documented results, and transparent ROI calculations.

Start Your Free Trial Get Implementation Help

340%

Average Lead Increase

18.6x

Average ROI

85%

Time Saved on Tasks

91%

Client Retention Rate

Digital Marketing

Austin, TX

Case Study #1

Digital Marketing Agency Scales from $50K to $250K MRR

Growth Accelerator Agency • Austin, TX

!The Challenge

Managing 45+ clients across multiple platforms (HubSpot, ClickFunnels, ActiveCampaign) created operational chaos. Team spent 30+ hours/week on manual tasks and client reporting. Client churn was 18% due to inconsistent service delivery.

✓The Solution

Migrated entire client base to GoHighLevel white-label platform. Implemented standardized onboarding workflows, automated client reporting dashboards, and created 12 industry-specific funnel templates. Trained 8-person team on consolidated platform over 2 weeks.

Technologies Used

GoHighLevel White LabelZapier IntegrationTwilio SMSStripe Billing

The Results

Monthly Recurring Revenue

$50,000→$250,000

+400%

Client Retention Rate

82%→96%

+14%

Time Spent on Reporting

30 hrs/week→4 hrs/week

-87%

Average Client LTV

$8,400→$28,800

+243%

Team Productivity

12 clients/person→32 clients/person

+167%

Timeline6 months

ROI10.2x return on platform investment

"GoHighLevel transformed our agency from a chaotic service provider into a scalable SaaS company. We're now closing enterprise clients because we can demo our own branded platform."
Marcus Chen
Founder & CEO

Real Estate Coaching

Miami, FL

Case Study #2

Real Estate Coaching Company Automates Lead Nurture & Adds $180K Annual Revenue

Elite Realtor Academy • Miami, FL

!The Challenge

Running high-ticket ($15K-$50K) coaching programs with manual follow-up sequences. Sales team couldn't keep up with 200+ monthly leads. Average response time was 4+ hours, causing 60% lead drop-off. No visibility into pipeline or attribution.

✓The Solution

Built multi-channel nurture sequences combining email, SMS, voicemail drops, and Facebook Messenger. Implemented lead scoring based on engagement. Created calendar booking automation with qualification questions. Set up attribution tracking across 7 traffic sources.

Technologies Used

GoHighLevel CRMOpenAI IntegrationGoHighLevel Phone SystemFacebook Messenger API

The Results

Lead Response Time

4.2 hours→47 seconds

-99%

Show-up Rate for Calls

42%→78%

+86%

Monthly Qualified Appointments

28→94

+236%

Sales Cycle Length

45 days→18 days

-60%

Annual Revenue from Automation

$0→$180,000

New revenue stream

Timeline4 months

ROI22.5x return in first year

"The speed-to-lead improvement alone paid for GoHighLevel in the first month. Now we're selling our automation system as a standalone $5K product to our coaching clients."
Jennifer Rodriguez
Director of Sales

B2B SaaS

Denver, CO

Case Study #3

SaaS Company Reduces Churn by 47% with Behavioral Automation

ProjectFlow (Project Management Software) • Denver, CO

!The Challenge

Monthly churn rate of 8.5% eating into growth. Customer success team couldn't proactively reach at-risk accounts. No systematic onboarding process—78% of new users never completed setup. Trial-to-paid conversion was stuck at 11%.

✓The Solution

Integrated GoHighLevel with their SaaS platform via API. Created behavioral triggers based on product usage (logins, feature adoption, support tickets). Built automated onboarding email/SMS sequences with video walkthroughs. Implemented win-back campaigns for churned users.

Technologies Used

GoHighLevel APIWebhooksCustom IntegrationsSlack Notifications

The Results

Monthly Churn Rate

8.5%→4.5%

-47%

Trial-to-Paid Conversion

11%→24%

+118%

Setup Completion Rate

22%→71%

+223%

Customer Support Tickets

450/month→180/month

-60%

Net Revenue Retention

92%→118%

+28%

Timeline5 months

ROI$420K in saved revenue from reduced churn

"GoHighLevel gave us the marketing automation infrastructure we needed without building it ourselves. Our engineering team can focus on product while we run sophisticated lifecycle campaigns."
David Okonkwo
VP of Customer Success

Home Services Marketing

Phoenix, AZ

Case Study #4

Local Service Agency (HVAC/Plumbing) Generates 340% More Qualified Leads

ServicePro Marketing • Phoenix, AZ

!The Challenge

Managing Facebook/Google ads for 23 HVAC and plumbing companies with no unified system. Lead response times averaged 3-6 hours. No way to track which campaigns actually converted to jobs. Clients constantly complained about 'bad leads.'

✓The Solution

Created location-specific landing pages with instant booking and live chat. Set up missed-call text-back automation. Built reputation management system requesting reviews via SMS after job completion. Implemented call tracking and recording with automatic lead distribution to clients.

Technologies Used

GoHighLevelGoogle Ads IntegrationCallRailGoogle My Business API

The Results

Qualified Leads per Client

42/month→185/month

+340%

Cost per Qualified Lead

$87→$31

-64%

Lead-to-Appointment Rate

18%→52%

+189%

Average Client Google Rating

3.8 stars→4.7 stars

+24%

Client Retention (Annual)

68%→91%

+34%

Timeline3 months

ROIClients see average 8.7x ROAS on ad spend

"We went from 'marketing agency' to 'growth partner' by showing clients exactly which leads turned into revenue. The reputation management alone has been a game-changer for client retention."
Amanda Foster
Agency Owner

E-commerce (Fitness Supplements)

Los Angeles, CA

Case Study #5

E-commerce Brand Recovers $380K in Abandoned Cart Revenue

PeakPerformance Nutrition • Los Angeles, CA

!The Challenge

72% cart abandonment rate with no recovery system beyond basic email. Email deliverability at 68% due to poor sender reputation. No segmentation—treating $50 customers same as $500+ customers. Zero SMS marketing despite having 40K opted-in phone numbers.

✓The Solution

Implemented 3-tier abandoned cart sequence (email + SMS + retargeting). Created VIP customer segment with exclusive offers and early product access. Built post-purchase upsell sequences based on product categories. Set up customer win-back campaigns for 90+ day inactive buyers.

Technologies Used

GoHighLevelShopify IntegrationStripePostscript SMS

The Results

Recovered Abandoned Cart Revenue

$0→$380,000/year

New revenue

Email Deliverability

68%→94%

+38%

Average Order Value

$87→$134

+54%

Customer Lifetime Value

$214→$412

+93%

SMS Opt-in Rate

8%→34%

+325%

Timeline4 months

ROI31.7x return on automation investment

"We thought email was dead. Turns out we were just doing it wrong. GoHighLevel's SMS integration alone generated more revenue than our entire paid ads budget."
Tyler Morrison
E-commerce Director

Ready to Transform Your Business?

Start your 30-day free trial of GoHighLevel CRM or schedule a consultation with our implementation team. See why 2M+ businesses trust GoHighLevel to build a custom success plan for your agency.

Start Free Trial Schedule Consultation

Full platform access • Implementation support included

GoHighLevel Case Studies: Proven ROI & Results

Digital Marketing Agency Scales from $50K to $250K MRR

!The Challenge

✓The Solution

Technologies Used

The Results

Real Estate Coaching Company Automates Lead Nurture & Adds $180K Annual Revenue

!The Challenge

✓The Solution

Technologies Used

The Results

SaaS Company Reduces Churn by 47% with Behavioral Automation

!The Challenge

✓The Solution

Technologies Used

The Results

Local Service Agency (HVAC/Plumbing) Generates 340% More Qualified Leads

!The Challenge

✓The Solution

Technologies Used

The Results

E-commerce Brand Recovers $380K in Abandoned Cart Revenue

!The Challenge

✓The Solution

Technologies Used

The Results

Ready to Transform Your Business?

Continue Learning

Complete GoHighLevel Review

CRM Tutorials & Guides

White Label Guide